The Voice of the Industry

Reimagining Destinations: Innovation, Community, and Sustainability in the Future of Tourism
Global tourism is at a crucial crossroads. Destinations are now faced with the unavoidable challenge ...
4 de June de 2025 ATMEX 2025
Preparing the encounter
Every travel has the purpose of creating encounters. These encounters can be made with nature, with other people and their cultures, and with ourselves. Those ...
admin 27 de July de 2022 Destinations and experiences
ATMEX 10th Anniversary: A Decade Promoting and Strengthening the Adventure and Nature Industry in Mexico
We are celebrating 10 years, wow! In November 2009, during the administration of President Calderón, his Secretary of Tourism, Rodolfo Elizondo Torres, saw a certain ...
admin 22 de April de 2022 ATMEX 2022
We always return to the places where we loved life
A few weeks ago as part of the organizing committee of ATMEX, I had the opportunity to travel with the leading team on a scouting ...
admin 7 de April de 2022 ATMEX 2022
Freediving in Mexico, at the Zanka Open Zihuatanejo 2021
In the crystal-clear waters of the cenotes, a sport has found an ideal ambience, the freediving. This technique consists of performing immersions without scuba gear, ...
admin 9 de June de 2021 Destinations and experiences
The portals to the Maya underworld
There is a close connection between caves and Maya ceremonial centers. Humankind emerged from the caves. The Myth of Creation in Mesoamerica relates that the ...